Rising star YEИDRY is a singer-songwriter who grew up in the Dominican Republic and Italy, and now divides her time writing and recording between Europe and the USA. She started out as the lead singer of an Italian jazz and electronica band, before embarking on her solo project in January 2019. YEИDRY grew up listening to a lot of 90s pop and R&B, but also traditional Latin music and electronic music. In addition to these musical influences, she refers to herself as a “cultural mix”, passionate about travelling and living different experiences, which end up influencing her artistic personality. 2021 was the year in which she stood out, collaborating with names such as J. Balvin, Damian Marley, Mozart La Para and Emotional Oranges. YouTube also chose her to perform alongside some of her biggest inspirations, such as r&b icon Mary J. Blige and the incredible Jazmine Sullivan, at the iconic Apollo Theatre in Harlem, New York. She also performed at the Austin City Limits festival in Texas and the renowned Corona Capital festival in Mexico. She ended the year as the face of Spotify’s ‘Frequency’ and ‘Equal’ campaigns, which were presented in Times Square, and her single ‘YA’ was voted one of Barack Obama’s best songs of 2021. In 2022 she was nominated for Best New Female Artist at the Lo Nuestro Awards, an initiative of the American Spanish-language television network, Univision, and has graced the stages of some of the world’s leading festivals, such as Lollapalooza in Paris, the Montreux Jazz Festival, Rumbazo in Las Vegas or Rumbazo in Las Vegas and the Superbloom Festival in Munich. She has also made a name for herself in the fashion world, sitting front row and wearing brands in Paris, Milan and New York, alongside contemporaries such as Kanye West, Tyler the Creator, J. Balvin and Pharrell, and in high-profile campaigns for brands such as Porsche or Puma, increasingly becoming an icon for thousands of young people. In 2023, he released several hit singles, including “Mascarade” with Lous and the Yukuza, the dancefloor anthem “Ki-Ki” and “Love Is Not Hard To Find” for the soundtrack of the animated film “Hotel Transylvania 4”. YEИDRY are now preparing to conquer the world with their debut album. “Herrera”, “La Puerta” and “La Bendicion” are some of the new songs that promise to win over the Sumol Summer Fest crowd on 6 July at the Sumol Stage.